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Bloom To Leave Fragrance Foundation

Served as president for nine years.

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By: TOM BRANNA

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After a nine year run as president of The Fragrance Foundation, Rochelle Bloom is stepping down to pursue other interests. The move is effective at the end of the year. A successor has not been named. In a statement, The Fragrance Foundation Chairman Jill Belasco said “Rochelle has extended the Foundation’s global reach and awareness via expanded licensing, broadened consumer outreach via a revamped website, social media and events and strengthened its highly respected certification progra...

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